Web Design & Architecture
The sites we build at Tinker Thinker are based in solid architecture, valid html/css coding and technical, functional and aesthetic criteria. Web design is equal parts art and science.
That’s why our discussions always start with:
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Your business goals
We start by focusing on what you hope to gain by adding a website. Are you simply making yourself findable? Or are you planning to take full advantage of all the interactive and automated functionality of the Internet?
Will you be adding
- an e-commerce store,
- social media interactivity,
- videos,
- a membership site,
- affiliate sales?
A website provides you with a 24/7 global marketplace. How do you plan to fit your business into this new world?
Let us help you figure that out!
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Your target audience and the information they need
Your site must have the energy, the familiarity and positive messages that YOUR audience requires. Your target customers have expectations that you must meet in order to compete. Your choice of colors, site architecture, branding and more must all be geared toward the demographic of your audience.
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Your business philosophy
Do you emphasize “green” in your business? Are you aiming at a well-heeled art-oriented crowd? Are you on the forefront of a music wave? Do you need to have a social services appeal to succeed?
The philosophy by which you do business drives your content, your design choices and the information you provide. Let us help you fit your philosophy into a design that achieves your business goals.
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The “environment” you want to create for your customers.
Do you want to envelop your audience in nature? Are you looking for a spare steel and glass sleekness? Is country charm what your customers want? Or are you looking for an old-world appeal?
This step, more than any other, will drive your design choices. We believe that both you AND your customers must feel good about visiting your website. Whether you want down-home comfort or super-charged excitement, we can help you LOVE the Internet home your business will occupy.
